Maverick Carter

Known for ProductionAtlanta, Georgia, USA

Maverick Carter is an American businessman and media personality. Originally from Atlanta, GA, Maverick grew up the son of Katherine Powers, a social worker, and Otis Carter, a drug dealer who spent much of Maverick's childhood in federal penitentiaries. Carter is a longtime friend of LeBron James; both played basketball at St. Vincent–St. Mary High School in Akron. After graduating from SVSM, Carter played college basketball at Western Michigan, before transferring to The University of Akron and focusing on other pursuits. While in college, Carter interned with Nike, withdrawing from college to become a Nike field representative. Carter has served as James' business manager since 2006. Carter (along with James, Rich Paul and Randy Mims) is one of the founders and principals of agent and sports-marketing company LRMR. Carter was responsible for engineering "The Decision", generally believed to be a marketing failure. However, Carter has also had his share of successes, such as arranging a deal between LRMR and Fenway Sports Group that secured James a partial stake in Liverpool F.C. and bolstered his overseas profile. Carter developed The LeBrons series of commercials featuring caricatures of LeBron. Carter and James founded SpringHill Entertainment, a collaborator of Warner Bros. whose projects include the Disney XD series Becoming, the Starz series Survivor's Remorse, the NBC game show The Wall and the Bleacher Report spinoff "Uninterrupted". Besides managing LeBron James, other business management clients of Carter include former football player Johnny Manziel.Read more

Movies & web series

Fate of a Sport

Clemente

Golden: The Journey of USA's Elite Gymnasts

89 Blocks

Top Boy

Shooting Stars

Hustle

How Music Got Free

Self Made: Inspired by the Life of Madam C.J. Walker

The Redeem Team

What's My Name | Muhammad Ali

Black Ice

Starting 5

More than a Game

The Carter Effect

Fight Mom

Untold: Sign Stealer

Student Athlete

Space Jam: A New Legacy

Fantasy Football

Naomi Osaka

Rez Ball

Greatness Code

Dreamland: The Burning of Black Wall Street

Untold: Hope Solo vs. U.S. Soccer

How Music Got Free

Say Hey, Willie Mays!

Becoming

Redefined: J.R. Smith

Untold: The Murder of Air McNair

House Party

The Crossover

The Shop

Turning the Tables with Robin Roberts

Memes & Nightmares

Uninterrupted's Top Class

Shut Up and Dribble

Cleveland Hustles

Uninterrupted's Top Class Tennis

Fat Joe Talks

All You Hear Is Noise

Who Is Stan Smith?

I Promise

Addicted to Winning

United We Stand: The Ali Summit

P.K. Subban Skate Past The Noise: The Off-Season

Weekend Warriors

Tailwhip